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		<title>The Wake That You Create</title>
		<link>https://talentstar2025.com/spotlight/the-wake-that-you-create/</link>
		
		<dc:creator><![CDATA[Marjanne Pearson]]></dc:creator>
		<pubDate>Fri, 21 May 2021 22:59:49 +0000</pubDate>
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					<description><![CDATA[What are you creating on a daily basis with the work that you do?]]></description>
										<content:encoded><![CDATA[<p>In his newsletter this week, <em><a href="https://www.chipconley.com/" target="_blank" rel="noopener">Chip Conley</a></em> talked about <em>the</em> <em>wake</em> &#8220;that we create in our lives – what we do with our legacy, our purpose — what [psychoanalyst Erik] <a href="https://www.huffpost.com/entry/whats-generativity-and-why-its-good-for-you_b_7629174#" target="_blank" rel="noopener">Erikson</a> wrote about when he said, &#8216;I am what survives me.&#8217; &#8221;</p>
<p style="text-align: center;"><em>&#8220;On a daily basis, what is the wake that you&#8217;re creating?&#8221;</em></p>
<p style="text-align: center;"><em>— Chip Conley</em></p>
<p>This is particularly timely for those of us in the world of architecture and design, since so many of our friends and colleagues are celebrating the lives of several giants in our industry – Helmut Jahn, Art Gensler, Ed Friedrichs. All of them left great wakes behind them, for all of us.</p>
<p>What is it that will survive you? What are you creating on a daily basis with the work that you do?</p>
<div class="Video Video--youtube"><iframe title="YouTube video player" src="https://www.youtube.com/embed/raHT5XPX0D4" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div>
<p>I became a fan of Chip Conley when he founded <a href="https://www.hospitalityandcateringnews.com/2020/01/twenty-six-minutes-chip-conley/" target="_blank" rel="noopener">Joie de Vivre Hospitality</a> in San Francisco — &#8220;unique accommodations in vibrant San Francisco neighborhoods.&#8221; (Today the brand is <a href="https://www.jdvhotels.com" target="_blank" rel="noopener">JdV by Hyatt</a>.)</p>
<p>When he wrote <a href="https://www.simonandschuster.com/books/The-Rebel-Rules/Chip-Conley/9780684865164" target="_blank" rel="noopener"><em>The Rebel Rules: Daring to Be Yourself in Business</em></a> in 2001, I was hooked. In it, he &#8220;shares his success secrets. He focuses on the primary traits — vision, passion, instinct, and agility — that characterize today&#8217;s fast company leaders.&#8221;</p>
<p>After selling the JdV brand to Marriott, Mr Conley worked with <a href="https://www.everfest.com/" target="_blank" rel="noopener">Everfest</a> and <a href="https://www.airbnb.com/" target="_blank" rel="noopener">Airbnb</a> in chief strategy roles. Then he began focusing on <em><a href="https://wisdomwell.modernelderacademy.com/" target="_blank" rel="noopener">Wisdom@Work: The Making of a Modern Elder</a>,</em> and founded the <a href="https://www.modernelderacademy.com/" target="_blank" rel="noopener">Modern Elder Academy (MEA)</a> in Baja California Sur, Mexico. One of my &#8220;modern elder&#8221; friends attended the MEA midlife wisdom school last year, and it is now on my bucket list.</p>
<p><a class="button" href="https://wisdomwell.modernelderacademy.com/a-wake">Chip Conley: A Wake</a></p>
<p>* * *</p>
<p>Thank you for reading!</p>
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		<title>Arthur&#8217;s Legacy</title>
		<link>https://talentstar2025.com/spotlight/arthurs-legacy/</link>
		
		<dc:creator><![CDATA[Michelle Wempe]]></dc:creator>
		<pubDate>Wed, 12 May 2021 16:07:43 +0000</pubDate>
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		<guid isPermaLink="false">https://talentstar2025.com/?p=2546</guid>

					<description><![CDATA[Michelle Wempe wrote this statement for the faculty and students of the Interior Architecture and Product Design (IAID) program at Kansas State University (KSU) and shared it with us. She is a Professor of Practice at KSU. She is also the Founder of zumaooh® and a Principal with Talentstar.]]></description>
										<content:encoded><![CDATA[<p>This week, we lost two design giants — legends really — and their deaths have been felt world-wide. <em>Art Gensler</em> and <em><a href="https://www.jahn-us.com/">Helmut Jahn</a></em> leave us their legacies of renowned architecture and interior design, as well as professional design practice.</p>
<p><em>Michelle Wempe</em> is a Professor of Practice at Kansas State University (KSU). She is also the Founder of zumaooh<sup>®</sup> and a Principal with Talentstar. After learning of Art&#8217;s passing, Michelle shared the following statement with the faculty and students of the Interior Architecture &amp; Industrial Design (IAID) program at KSU. She graciously allowed us to post her statement so we can share it with you.</p>
<p>* * *<br />
Last night I learned of the passing of a great man — and the reason we are all either working or studying within the IAID department — <em><a href="https://www.gensler.com/art-gensler-legacy" target="_blank" rel="noopener">Arthur Gensler</a></em>. Arthur passed away Sunday in his sleep, thankfully as peaceful as could be.</p>
<p>Arthur’s genius is why the practice of Interior Architecture exists today.</p>
<p>Art was larger than life in both his personality and his presence — he was a giant of a man, somewhat uncomfortable in his big frame in a way that at the time gave him the beloved nickname of “the goose” — gangly and at times awkward, but always laser-focused on what was important to him, his firm, and most importantly, his clients.</p>
<div id="attachment_2551" style="width: 310px" class="wp-caption alignright"><img fetchpriority="high" decoding="async" aria-describedby="caption-attachment-2551" class="wp-image-2551 size-medium" src="https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-300x300.jpg" alt="Gensler-first-office-SF" width="300" height="300" srcset="https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-300x300.jpg 300w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-400x400.jpg 400w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-600x600.jpg 600w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-768x768.jpg 768w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-800x800.jpg 800w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-1024x1024.jpg 1024w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-1200x1201.jpg 1200w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler-1536x1536.jpg 1536w, https://talentstar2025.com/wp-content/uploads/2021/05/First-Gensler-office-at-555-Clay_CREDIT-Courtesy-of-Gensler.jpg 1762w" sizes="(max-width: 300px) 100vw, 300px" /><p id="caption-attachment-2551" class="wp-caption-text">First Gensler office at 555 Clay Street, San Francisco</p></div>
<p>He founded the firm now known as <em><a href="https://gensler.com" target="_blank" rel="noopener">Gensler</a></em> in 1965 at the age of just 29. His firm was focused on doing architecture from the inside out, rather than simply designing the outside and forgetting about the inside. He started the firm with his <em>wife</em> <em>Drue</em> and <em>James Follett</em>, who in my time, continued to be the Managing Principal of the San Francisco office for many years.</p>
<p>Many of my mentors in practice were among the first group of individuals to work at Gensler, with employee numbers in the single or double digits. (Today that number runs into the tens of thousands).</p>
<p>As a board member of the <a href="https://iidanc.org/" target="_blank" rel="noopener">Northern California Chapter of IIDA</a>, I spent several years putting together our large fundraising programs, including one called <em>Pioneers of Design</em>. Arthur and Jim were our first panelists, talking about the early days of the firm and the development of an entire industry focused on the power of working closely with clients, which allowed firms to develop their businesses as architectural enterprises. Their panel was followed the next year by another firm — <a href="https://som.com" target="_blank" rel="noopener">SOM</a> — whose SF office began another well-regarded interiors practice at about the same time.</p>
<p>When <em>Jack Durgan</em><sup>1</sup> began the KSU Interior Architecture (IA) program back in the 60’s, he was focused very much on developing an expertise within our College that followed the leadership of Gensler and SOM — and providing our graduates with the skills needed to work in those kinds of practices. I wasn’t here [at KSU] then, but I had my first tour of our program as a senior in high school in 1974, and I was hooked — enough to decide to return to school 5 years later and study with Jack.</p>
<p>Our legacy, and our continued high rankings, are Jack’s legacy, and in many ways part of Arthur’s as well.</p>
<div id="attachment_2553" style="width: 255px" class="wp-caption alignleft"><img decoding="async" aria-describedby="caption-attachment-2553" class="wp-image-2553 size-medium" src="https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler-245x300.jpg" alt="m-arthur-gensler-jr" width="245" height="300" srcset="https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler-200x245.jpg 200w, https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler-245x300.jpg 245w, https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler-400x489.jpg 400w, https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler-600x734.jpg 600w, https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler-768x939.jpg 768w, https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler-800x978.jpg 800w, https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler-837x1024.jpg 837w, https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler-1200x1467.jpg 1200w, https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler-1256x1536.jpg 1256w, https://talentstar2025.com/wp-content/uploads/2021/05/Historical-Portrait-of-Art-Gensler-2-CREDIT-Courtesy-of-Gensler.jpg 1320w" sizes="(max-width: 245px) 100vw, 245px" /><p id="caption-attachment-2553" class="wp-caption-text">Historical Portrait of M. Arthur Gensler, Jr. | Courtesy of Gensler</p></div>
<p>Not long after I graduated, I worked in the Gensler|Denver office (along with short stints in DC and LA). It was at a time when the “big names” in the firm were still highly active. Art was just in his 50’s, Jim was in SF, <em><a href="https://www.gensler.com/remembering-walter-hunt" target="_blank" rel="noopener">Walter Hunt</a></em> and <a href="https://en.wikipedia.org/wiki/Margo_Grant_Walsh" target="_blank" rel="noopener">Margo Grant</a> headed the NYC office, <em><a href="http://odada.net/" target="_blank" rel="noopener">Orlando Diaz-Azcuy</a></em> was the firmwide design leader, etc. They were all people I knew and, at one time or another, worked with. The Denver office was managed by <em><a href="https://www.linkedin.com/in/larry-king-aia-ncarb-264b5512/" target="_blank" rel="noopener">Larry King</a></em>, who remains a friend and mentor of mine today — an alumnus from our own college (in Jack’s early years here), who sits on both our <a href="https://apdesign.k-state.edu/alumni/get-involved/dac.html" target="_blank" rel="noopener">Dean’s Advisory Council</a> and the <a href="https://www.ksufoundation.org/" target="_blank" rel="noopener">KSU Foundation</a>’s Board, along with his lifelong friend and classmate, <a href="https://www.architectmagazine.com/firms/lauckgroup" target="_blank" rel="noopener"><em>Alan Lauck</em></a>.<sup>2</sup></p>
<div id="attachment_2555" style="width: 216px" class="wp-caption alignright"><a href="https://www.gensler.com/uploads/document/750/file/Gensler-Design-Forecast-2021.pdf" target="_blank" rel="noopener"><img decoding="async" aria-describedby="caption-attachment-2555" class="wp-image-2555 size-medium" src="https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-206x300.png" alt="gensler-design-forecast-2021" width="206" height="300" srcset="https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-200x291.png 200w, https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-206x300.png 206w, https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-400x582.png 400w, https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-600x872.png 600w, https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-704x1024.png 704w, https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-768x1117.png 768w, https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-800x1163.png 800w, https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-1056x1536.png 1056w, https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-1200x1745.png 1200w, https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021-1408x2048.png 1408w, https://talentstar2025.com/wp-content/uploads/2021/05/Gensler_Design_Forecast_2021.png 1601w" sizes="(max-width: 206px) 100vw, 206px" /></a><p id="caption-attachment-2555" class="wp-caption-text">Gensler Design Forecast® 2021</p></div>
<p>At that time, Gensler was working to expand their practice into architecture, from a core business focused on interior architecture, which was such a different way to approach practice-building, since most large firms did the opposite. The interiors group led the way in the firm, with those in the architecture group following. Today all departments within the firm are very much on equal footing, something that even today can be unusual within architectural firms.<sup>3</sup></p>
<p>The Gensler mantra was one of family, and they began something that was almost unheard of in the architectural world of the 1980’s — valuing their employees and showing it. They were one of the few firms that paid everyone for every hour they worked, began a 401K program while I was an employee, and became an employee-owned firm during that time as well. They paid their employees well and provided semi-annual bonuses, based on performance. They also made room at the top of the firm for <a href="https://www.gensler.com/people" target="_blank" rel="noopener">people of all backgrounds</a> to achieve principal-level status, something that even in today’s world may be awarded primarily to men or those with an architectural license.</p>
<p>Part of Art’s Legacy is this vast constellation of talent and leadership that includes a who’s-who in our industry, one that many, if not all of us, will at some point connect into.</p>
<p>I’ve included links for Art’s obituary from <a href="https://www.architecturalrecord.com/articles/15123-obituary-art-gensler-19352021" target="_blank" rel="noopener">Architectural Record</a> and the <a href="https://www.sfgate.com/news/bayarea/article/World-Renowned-Architect-Art-Gensler-Dies-16167072.php" target="_blank" rel="noopener">San Francisco Chronicle,</a> as well as yesterday&#8217;s <a href="https://www.linkedin.com/pulse/celebrating-art-your-legacy-unites-inspires-us-every-diane-j-/" target="_blank" rel="noopener">LinkedIn post from Gensler’s current Co-CEO</a>, <a href="https://www.linkedin.com/in/dianehoskins/" target="_blank" rel="noopener"><em>Diane J. Hoskins</em></a> — a wonderful tribute to a great man. The comments are inspiring, and there are many, many other posts on LI that talk about Arthur’s legacy in our profession, all from very personal points of view.</p>
<p>RIP Arthur!</p>
<p>* * *<br />
<sup>1</sup> <a href="https://talentstar2025.com/wp-content/uploads/2021/05/APDesign-2014-Jack-Durgan.pdf">Learn more</a> about <em>Jack Durgan</em>, the founder of the Interior Architecture program at KSU, and <em>Allan Hastings</em>, who developed the Industrial Design component.</p>
<p><sup>2</sup> In 1984, <em>Alan Lauck</em> founded <a href="https://www.architectmagazine.com/firms/lauckgroup" target="_blank" rel="noopener">lauckgroup</a> in Dallas. In 1999, shareholders <em><a href="https://www.linkedin.com/in/anne-kniffen-202172/" target="_blank" rel="noopener">Anne Kniffen</a></em> and <a href="https://www.linkedin.com/in/brigitte-preston-596b2bb/" target="_blank" rel="noopener"><em>Brigitte Preston</em></a> purchased the firm and opened offices in Austin and Houston. In 2018, The Lauck Group, Inc., &#8220;One of Texas&#8217;s Premier Interior Architecture Firms&#8221; joined <a href="https://perkinswill.com/news/the-lauck-group-inc-one-of-texas-premier-interior-architecture-firms-joins-perkinswill/" target="_blank" rel="noopener"><em>Perkins&amp;Will</em></a>.</p>
<p><sup>3</sup> In 2000, <em>Gensler</em> won the <a href="https://aia.org" target="_blank" rel="noopener">The American Institute of Architects&#8217;</a> <a href="http://www.architectureweek.com/2000/0607/news_5-1.html" target="_blank" rel="noopener">Architecture Firm Award</a>. In announcing the award, AIA President <a href="http://www.stantonarchitecture.com/about" target="_blank" rel="noopener">Michael J. Stanton</a>, FAIA, stated, &#8220;Gensler is America&#8217;s foremost collaborative practice. The firm exemplifies how the creative mix of disciplines, all with &#8216;place&#8217; as their focus, adds richness and value to buildings and their settings. Gensler has led our profession in bringing sustainability into mainstream corporate practices.&#8221;</p>
<p><em>Portrait of Art Gensler by Emily Hagopian. Courtesy of Gensler.</em></p>
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		<title>The Learning Lab &#124; Today + Beyond (Part I)</title>
		<link>https://talentstar2025.com/spotlight/the-learning-lab-today-beyond-1/</link>
		
		<dc:creator><![CDATA[Marjanne Pearson]]></dc:creator>
		<pubDate>Fri, 30 Apr 2021 07:25:33 +0000</pubDate>
				<category><![CDATA[Learning + Development]]></category>
		<category><![CDATA[Write Teach Testify]]></category>
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		<guid isPermaLink="false">https://talentstar2025.com/?p=2505</guid>

					<description><![CDATA[What will the design professions look like in 2030 and beyond? Tom Jacobs of Krueck Sexton Partners and Marjanne Pearson of Talentstar joined Michelle Wempe for her Contemporary Design Seminar at Kansas State University.]]></description>
										<content:encoded><![CDATA[<div class="fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling" style="--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;" ><div class="fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap" style="max-width:calc( 100% + 0px );margin-left: calc(-0px / 2 );margin-right: calc(-0px / 2 );"><div class="fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column" style="--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;"><div class="fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column"><div class="fusion-text fusion-text-1"><p>On 9 April, <a href="https://ks.partners/people/thomas-jacobs/" target="_blank" rel="noopener">Tom Jacobs</a> and I were once again guests for <a href="https://apdesign.k-state.edu/about/faculty-staff/wempe/" target="_blank" rel="noopener">Michelle Wempe</a>&#8216;s Contemporary Design Seminar at <a href="https://apdesign.k-state.edu/" target="_blank" rel="noopener">Kansas State University</a>.<sup>1 </sup> This is our second year, with the same topic — <em>&#8220;What Will the Design Professions Look Like in 2030 and Beyond?&#8221;</em> Our hour-long speed-teaching assignment was to help the students begin to envision what could be, as well as what can be done, starting now.</p>
<p>We have all seen remarkable, accelerated change over the past 20 years — a full generation of learning and development. Back in 2000, we looked forward to 2020 as a major marker in our evolutionary path. Instead, it became an inflection point — a collision of dynamic issues that affected us with an immediacy that knocked us off our feet and took our breath away.</p>
<p>Now we have the time and space to look ahead once more. Here are <em><strong>the</strong></em> <em><strong>thoughtful</strong></em> <strong><em>questions</em></strong> that were raised by the wonderful cohort of students (pictured above) —</p>
<h4 class="fusion-responsive-typography-calculated" style="--fontsize: 16; line-height: 1.71; --minfontsize: 16;" data-fontsize="16" data-lineheight="27.36px">Media + Mental Health</h4>
<p><strong><em>&#8220;How can we traverse the social climate, driven by media?&#8221;</em></strong></p>
<p>How much is too much, and how is it affecting our mental health? [NB: These are questions that would probably not have been raised ten years ago.]</p>
<p>&#8220;Gen Z&#8230;doesn&#8217;t know a world without terrorist attacks and school shootings and the constant presence of everyone else&#8217;s perfect lives via social media.&#8221;<sup>2</sup></p>
<p>Tom pointed out that on <a href="https://en.wikipedia.org/wiki/September_11_attacks" target="_blank" rel="noopener">9/11/2001</a>, most of the students were not yet born. The <a href="https://en.wikipedia.org/wiki/Columbine_High_School_massacre" target="_blank" rel="noopener">Columbine CO shooting</a> occurred in 1999. Both of these (and more) have had such a major impact on our lives, our schools, our cities, our nation, and our world. Gen Z has experienced a &#8220;normal&#8221; everyday life that was unthinkable in the USA just over 20 years ago. And back then, how did we learn about these events? Via traditional channels — TV, radio, newspapers, and other printed media — so much unlike our experience today with a myriad of social platforms for 24/7 &#8220;news,&#8221; information, and opinions.</p>
<p>We talked about moderation — a healthy diet of media — as well as looking for sources of truth, not just information. Tom recommended the Netflix documentary <a href="https://www.netflix.com/title/81254224" target="_blank" rel="noopener"><em>The Social Dilemma</em></a> and also recommended listening to ourselves via mindfulness practices like yoga and meditation. We also commented on the recent focus on mental health and wellness that has evolved through the pandemic, with open discussion in our homes and workplaces, as well as resources that are more easily available (eg, apps, webinars<sup>3</sup>, etc.).</p>
<p><img decoding="async" class="alignright wp-image-2507" src="https://talentstar2025.com/wp-content/uploads/2021/04/ESGDEI.png" alt="esg-dei" width="300" height="583" srcset="https://talentstar2025.com/wp-content/uploads/2021/04/ESGDEI-154x300.png 154w, https://talentstar2025.com/wp-content/uploads/2021/04/ESGDEI-200x388.png 200w, https://talentstar2025.com/wp-content/uploads/2021/04/ESGDEI-400x777.png 400w, https://talentstar2025.com/wp-content/uploads/2021/04/ESGDEI.png 500w" sizes="(max-width: 300px) 100vw, 300px" /></p>
<h4 class="fusion-responsive-typography-calculated" style="--fontsize: 16; line-height: 1.71; --minfontsize: 16;" data-fontsize="16" data-lineheight="27.36px">ESG + DEI <sup>4</sup></h4>
<p><strong><em>&#8220;How can we, as young designers entering the professional world, begin to question design solutions and challenge companies to develop more inclusive environments in our changing world?&#8221;</em></strong></p>
<p><strong><em>&#8220;What will the impact be of COVID-19, in terms of human cost? How can the profession exert more influence?&#8221;</em></strong></p>
<p><strong><em>&#8220;How can we address equity in decision-making?&#8221;</em></strong></p>
<p>These are all good questions — issues that design professionals have begun to address, and we will all continue to address them more fully over the next several years.</p>
<ul>
<li>Climate Action</li>
<li>Equity + Inclusion</li>
<li>Health and Wellbeing, including Mental Health</li>
<li>Social Responsibility</li>
</ul>
<p>We observed that change has accelerated in the profession, with the race to enable remote/distributed working, as well as adoption of collaboration methods, technology, and tools. Significant evolutionary momentum has already begun, and now there is an enormous opportunity to go further, faster.</p>
<p>We can already see that is the Millennials and Gen Z that are taking the reins of driving change.</p>
<p>* * *</p>
<p>There&#8217;s much more. In our next #<em>FutureFriday</em> post, I’ll share the rest of our guest-teaching experience.<br />
Here&#8217;s the <a href="https://talentstar2025.com/spotlight/the-learning-lab-today-beyond-part-2/">link to Part II</a>.</p>
<p>Thank you for reading!</p>
<p>* * *</p>
<p><sup>1</sup> <a href="https://talentstar2025.com/spotlight/the-learning-lab-redux/" target="_blank" rel="noopener"><em>The Learning Lab | Redux</em></a></p>
<p><sup>2</sup> <a href="https://www.thedailybeast.com/gen-z-wont-let-tiktok-stop-them-from-talking-about-suicide" target="_blank" rel="noopener"><em>Gen Z Won&#8217;t Let TikTok Stop Them From Talking About Suicide</em> </a>– Paige Skinner, <em>The Daily Beast</em></p>
<p><sup>3</sup> In 2020, <a href="https://www.thishumanmoment.com/welcome-esther-perel" target="_blank" rel="noopener"><em>This Human Moment</em></a> was created as free online “<a href="https://thishumanmoment.com" target="_blank" rel="noopener">gatherings</a> to help companies and their teams regain access to their highest capabilities as human beings.”<br />
Every day, we are seeing news and information from <a href="https://globalwellnessinstitute.org" target="_blank" rel="noopener">The Global Wellness Institute</a>, as well as webinars from design firms and articles in business publications (Harvard Business Review, Strategy+Business, etc.).</p>
<p><sup>4</sup> Read more about ESG and DEI in this article about <a href="http://'https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-Marketer-Feb-2021-stok.pdf">Stok</a>. – <em>SMPS</em> <em>Marketer</em></p>
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		<title>The Learning Lab &#124; Today + Beyond (Part II)</title>
		<link>https://talentstar2025.com/spotlight/the-learning-lab-today-beyond-part-2/</link>
		
		<dc:creator><![CDATA[Marjanne Pearson]]></dc:creator>
		<pubDate>Wed, 28 Apr 2021 21:28:27 +0000</pubDate>
				<category><![CDATA[Learning + Development]]></category>
		<category><![CDATA[Write Teach Testify]]></category>
		<category><![CDATA[#a+d]]></category>
		<category><![CDATA[#aecindustry]]></category>
		<category><![CDATA[#architecture]]></category>
		<category><![CDATA[#climateaction]]></category>
		<category><![CDATA[#communications]]></category>
		<category><![CDATA[#culture]]></category>
		<category><![CDATA[#design]]></category>
		<category><![CDATA[#education]]></category>
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		<category><![CDATA[#futureforward]]></category>
		<category><![CDATA[#futurefridau]]></category>
		<category><![CDATA[#genZ]]></category>
		<category><![CDATA[#health]]></category>
		<category><![CDATA[#inclusion]]></category>
		<category><![CDATA[#innovation]]></category>
		<category><![CDATA[#interiordesign]]></category>
		<category><![CDATA[#kansasstateuniversity]]></category>
		<category><![CDATA[#leadership]]></category>
		<category><![CDATA[#management]]></category>
		<category><![CDATA[#marketing]]></category>
		<category><![CDATA[#mentalhealth]]></category>
		<category><![CDATA[#mentorship]]></category>
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		<category><![CDATA[#socialresponsibility]]></category>
		<category><![CDATA[#speedteaching]]></category>
		<category><![CDATA[#talentstar]]></category>
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		<category><![CDATA[#valueproposition]]></category>
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		<guid isPermaLink="false">https://talentstar2025.com/?p=2509</guid>

					<description><![CDATA[How can we measure the impact of design? What is the economic value proposition of the work that we do? Tom Jacobs of Krueck Sexton Partners and Marjanne Pearson of Talentstar joined Michelle Wempe for her Contemporary Design Seminar at Kansas State University (Part II) asking, "What will the design professions look like in 2030 and beyond?"]]></description>
										<content:encoded><![CDATA[<p>This is a continuation of <a href="https://talentstar2025.com/spotlight/the-learning-lab-today-beyond-1/"><em>The Learning Lab | Today + Beyond (Part I)</em></a>.</p>
<p>To reprise: On 9 April, <a href="https://ks.partners/people/thomas-jacobs/" target="_blank" rel="noopener">Tom Jacobs</a> and I were once again guests for <a href="https://apdesign.k-state.edu/about/faculty-staff/wempe/" target="_blank" rel="noopener">Michelle Wempe</a>&#8216;s Contemporary Design Seminar at <a href="https://apdesign.k-state.edu/" target="_blank" rel="noopener">Kansas State University</a>.<sup> </sup> Our topic was once again, <em>&#8220;What Will the Design Professions look like in 2030 and Beyond?&#8221;</em> Here&#8217;s the final set of questions raised by the wonderful cohort of students (pictured above) —</p>
<h4>The Value of Good Design</h4>
<p><strong><em>&#8220;Why does good design matter, today and into the future?&#8221;</em></strong></p>
<p><strong><em>&#8220;What are some of the alternate careers that might develop, within the design field?&#8221;</em></strong></p>
<p>This is one of my favorite topics. Years ago, after reading <a href="https://www.amazon.com/Business-Design-Balancing-Creativity-Profitability/dp/1616890185" target="_blank" rel="noopener"><em>The Business of Design</em> by Keith Granet</a>, I began talking about the duality of the profession — the <em>impact</em> of design, as well as the <em>practice</em>.</p>
<p>Last week, I attended a virtual tour of <a href="https://rmw.com" target="_blank" rel="noopener">RMW</a>, hosted by the <a href="https://aiasf.org/member-services/committees/baya/" target="_blank" rel="noopener">AIA/SF BAYA (Bay Area Young Architects)</a>. Towards the end of the program, someone asked whether RMW did many LEED projects. They said that <a href="https://www.usgbc.org/" target="_blank" rel="noopener">LEED certification</a> is up to the client, but it&#8217;s a goal for all of their projects; the criteria for LEED, net-zero, wellness, and more are embedded in their design process. That&#8217;s part of the <em>impact</em> of design.</p>
<p>Before our class session, I had attended one of <a href="https://www.linkedin.com/in/ritamcgrath/" target="_blank" rel="noopener">Rita McGrath</a>&#8216;s <a href="https://www.ritamcgrath.com/event/friday-fireside-chat-with-michael-schrage/" target="_blank" rel="noopener">Friday Fireside Chats with Michael Schrage</a> of <a href="https://www.linkedin.com/in/mschrage/" target="_blank" rel="noopener">MIT</a>, in which they talked about measuring the value of innovation. In our class, I posed two key questions:</p>
<ul>
<li>How can we measure the impact of design?</li>
<li>What is the economic value proposition of the work that we do?</li>
</ul>
<p>We talked about the concept of value propositions, and the importance of fluency in being able to measure the value of our work and to discuss it among ourselves and with clients.</p>
<p>By the end of the 20th Century, <a href="https://mcdonough.com" target="_blank" rel="noopener">William McDonough</a> had introduced a new set of metrics for sustainable design, and he was recognized by <a href="https://time.com" target="_blank" rel="noopener"><em>Time Magazine</em></a> as <a href="https://lines-hub.com/william-mcdonough-the-hero-for-the-planet/" target="_blank" rel="noopener">&#8220;Hero for the Planet.&#8221;</a> <a href="https://en.wikipedia.org/wiki/Al_Gore" target="_blank" rel="noopener">Al Gore</a> significantly increased international public awareness of global warming with <a href="https://en.wikipedia.org/wiki/An_Inconvenient_Truth" target="_blank" rel="noopener"><em>An Inconvenient Truth</em></a>. <a href="https://gensler.com" target="_blank" rel="noopener">Gensler</a> conducts global surveys and publishes their annual <a href="https://www.gensler.com/uploads/document/750/file/Gensler-Design-Forecast-2021.pdf" target="_blank" rel="noopener"><em>Design Forecast</em></a> on the impact of design across a spectrum of market sectors. <a href="https://stok.com" target="_blank" rel="noopener">Stok</a> has built a business on measuring (and influencing) the <a href="https://stok.com/research/financial-case-for-high-performance-buildings/" target="_blank" rel="noopener">performance of buildings</a>, with a commitment to &#8220;a radically better world for all.&#8221;</p>
<p>Most firms are talking to their clients about the ROI (return on investment) for their projects. And we will get better at doing it, talking not only about construction cost and value, but also about the human, environmental, and cultural costs.</p>
<h4>What&#8217;s Next?</h4>
<p>About 10 years ago, <a href="https://www.linkedin.com/in/john-seely-brown-14a2b/" target="_blank" rel="noopener">John Seely Brown</a> spoke at the <a href="https://aiacalifornia.org/" target="_blank" rel="noopener">AIA California</a> Desert Practice Conference. He presented a day in the life of a typical 15-year-old boy and how he engaged with his friends, family, and the world — mostly electronically. Later, I was able to chat with Mr. Brown. I mentioned that many of the people in the room may not have realized that the 15yo would be their employee in another six to eight years. (He used that line in the closing roundtable discussion.) And indeed, today, those 15yo&#8217;s are not only working with us, but they are also going to change what we do, how we do it, and why.</p>
<p>There&#8217;s much more, but the stories will be told by our emerging professionals — our students and employees, today and beyond.</p>
<p>* * *</p>
<p>PS —<br />
Today, Gensler posted a video on <a href="https://www.gensler.com/sustainability/climate-action-through-design-2021" target="_blank" rel="noopener"><em>Climate Action Through Design</em></a>. It&#8217;s well-worth the 3 minutes to watch.</p>
<p>Thank you for reading!</p>
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		<title>Simplicity, Wit, and Good Typography</title>
		<link>https://talentstar2025.com/spotlight/simplicity-wit-and-good-typography/</link>
		
		<dc:creator><![CDATA[Brien McDaniel]]></dc:creator>
		<pubDate>Sun, 25 Apr 2021 18:51:49 +0000</pubDate>
				<category><![CDATA[Talentstar]]></category>
		<category><![CDATA[#a+d]]></category>
		<category><![CDATA[#benzotto]]></category>
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		<guid isPermaLink="false">https://talentstar2025.com/?p=2512</guid>

					<description><![CDATA[We love everything about architecture and design, and one of our passions is typography. When we heard there was a new font celebrating San Francisco, Marjanne's home base, we had to include it in our font library.]]></description>
										<content:encoded><![CDATA[<p>We love everything about architecture and design, and one of our passions is typography. When we heard there was a new font celebrating San Francisco, Marjanne&#8217;s home base, we had to include it in our font library.</p>
<p>Fog City Gothic is a project of <a href="https://www.fogcitygothic.com/">Fog City Type Foundry</a>, a.k.a. Ben Zotto, a research historian on design, technology, and San Francisco. The font is modeled after the embossed street sign lettering used locally in San Francisco from 1946 into the early 1950s. It&#8217;s a friendly and bold mid-century display font that balances a rational stamper shape and the softness of the stamped result. Ben built-out the font as a side research project for a <a href="https://www.fogcitygothic.com/stories/sf-street-sign-field-guide">Field Guide</a> to San Francisco street signs.</p>
<p>Until we can see Talentstar in lights, we love seeing it as Fog City Gothic!</p>
<p><em>We borrowed the title of this post from Michael Bierut, <a href="https://www.pentagram.com/">Pentagram</a>. We do not know the quote&#8217;s reference, but it works perfectly here.</em></p>
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		<title>The Learning Lab &#124; Redux</title>
		<link>https://talentstar2025.com/spotlight/the-learning-lab-redux/</link>
		
		<dc:creator><![CDATA[Marjanne Pearson]]></dc:creator>
		<pubDate>Fri, 02 Apr 2021 03:19:02 +0000</pubDate>
				<category><![CDATA[Write Teach Testify]]></category>
		<category><![CDATA[#a+d]]></category>
		<category><![CDATA[#aecindustry]]></category>
		<category><![CDATA[#aia]]></category>
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		<category><![CDATA[#harvard]]></category>
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		<category><![CDATA[#KrueckSextonPartners]]></category>
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		<guid isPermaLink="false">https://talentstar2025.com/?p=2470</guid>

					<description><![CDATA[My colleagues and I have always believed that it’s important to write, teach, and testify. I hope you enjoy this post from ten years ago about my experience of teaching at Harvard GSD with my dear friend and consulting partner Nancy Egan.]]></description>
										<content:encoded><![CDATA[<p><a href="https://www.linkedin.com/in/tom-jacobs-703a957/" target="_blank" rel="noopener">Tom Jacobs</a> — a partner in <a href="https://ks.partners" target="_blank" rel="noopener">Krueck Sexton Partners</a> — and I will be talking with students of <a href="https://apdesign.k-state.edu/about/faculty-staff/wempe/" target="_blank" rel="noopener">Michelle Wempe</a>&#8216;s Contemporary Design Seminar (<a href="https://www.k-state.edu/">Kansas State University</a>). Our topic is once again, &#8220;What Will the Design Professions Look Like in 2030 and Beyond?&#8221; Since it&#8217;s a seminar, the students get to ask us lots of questions — &#8220;Zoom speed teaching.&#8221; A lot has changed since our previous session in 2020, and we are eager to learn from the students.</p>
<p>I hope that you&#8217;ll enjoy a post from 10 years ago, when Nancy Egan and I were teaching at the Harvard GSD.</p>
<p><a class="button" href="https://talentstar2025.com/spotlight/learning-lab/">THE LEARNING LAB »</a></p>
<p>My colleagues and I have always believed that it&#8217;s important to write, teach, and testify. When I was in kindergarten, my teacher said that I should become a teacher, and that became my career path. Until reality set in, shortly after graduating from college with a degree preparatory for teaching elementary school.</p>
<p>My <a href="https://talentstar2025.com/spotlight/clyde-v-l-pearson-fcsi/">father</a> was an inventor and entrepreneur who had gone into the construction industry and then invented automated specifications for architects and engineers. The system he developed was adopted by the <a href="https://www.csiresources.org/home" target="_blank" rel="noopener">Construction Specifications Institute</a>, and he was elevated to Fellowship in CSI.</p>
<p>I always loved architecture and had studied architectural history in high school. Then my father was in the AEC industry, so I began to meet some of his friends. I also had a close friend who was an interior designer. I realized that I really wanted to work in the AEC industry, too. The next thing I knew, I was <a href="https://talentstar2025.com/spotlight/international-womens-day-a-tribute-to-margo-grant-walsh-and-olive-chadeayne-aia/">working with architects and designers.</a></p>
<p>Over the years, I began teaching — as a guest lecturer in colleges and universities, and also in executive education. With my colleagues <a href="https://www.linkedin.com/in/newvoodou/" target="_blank" rel="noopener">Nancy Egan</a> and <a href="https://www.linkedin.com/in/paul-nakazawa-7497767/" target="_blank" rel="noopener">Paul Nakazawa,</a> we taught in the <a href="https://execed.gsd.harvard.edu/" target="_blank" rel="noopener">Executive Education Program of the Harvard Graduate School of Design</a> from 1995 to 2004, and then again from 2010 to 2012.  I&#8217;ve also spoken at professional association events, including <a href="https://aia.org">AIA</a> (American Institute of Architects) at the chapter, state and national level; PSMA (Professional Services Management Association); <a href="https://smps.org" target="_blank" rel="noopener">SMPS</a> (Society for Marketing Professional Services); and <a href="https://www.knowledge-architecture.com/ka-connect-talks/organizing-around-intellect" target="_blank" rel="noopener">KA Connect.</a> In a full circle, in 2011, I was the keynote speaker for the CSI Western Regional Conference, with a wonderful opportunity to spend time with several of my father&#8217;s friends.</p>
<p>I have always enjoyed teaching at the undergrad and graduate level. Three years ago, one of my dear friends and colleagues, Michelle Wempe, accepted a teaching position with Kansas State University (KSU), where she is a Professor of Practice in the College of Architecture, Planning &amp; Design. That has led to a series of guest-teaching opportunities, on everything from Professional Practice topics (Marketing, Communications) to the History of Women in Design.</p>
<p>Next week, I&#8217;ll report on our most recent teaching experience&#8230;.</p>
<p>&nbsp;</p>
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		<title>Celebrating Our Living History</title>
		<link>https://talentstar2025.com/spotlight/celebrating-our-living-history/</link>
		
		<dc:creator><![CDATA[Marjanne Pearson]]></dc:creator>
		<pubDate>Wed, 31 Mar 2021 22:15:36 +0000</pubDate>
				<category><![CDATA[Background]]></category>
		<category><![CDATA[Women in Design]]></category>
		<category><![CDATA[#a+d]]></category>
		<category><![CDATA[#aecindustry]]></category>
		<category><![CDATA[#architecture]]></category>
		<category><![CDATA[#collaboration]]></category>
		<category><![CDATA[#design]]></category>
		<category><![CDATA[#leadership]]></category>
		<category><![CDATA[#management]]></category>
		<category><![CDATA[#marketing]]></category>
		<category><![CDATA[#professionalservices]]></category>
		<category><![CDATA[#talentstar]]></category>
		<category><![CDATA[#womenindesign]]></category>
		<category><![CDATA[#womenshistorymonth]]></category>
		<guid isPermaLink="false">https://talentstar2025.com/?p=2455</guid>

					<description><![CDATA[We happily spent Women's History Month celebrating our colleagues who have greatly contributed to the A/E/C industry. They are pioneers — architects, engineers, designers, marketers, managers, and more — leaders and change-makers, as well as activists, mothers, sisters, daughters, and wives.]]></description>
										<content:encoded><![CDATA[<p>We happily spent <a href="https://womenshistorymonth.gov/">Women&#8217;s History Month</a> celebrating our colleagues who have greatly contributed to the A/E/C industry. They are pioneers — architects, engineers, designers, marketers, managers, and more — leaders and change-makers, as well as activists, mothers, sisters, daughters, and wives.</p>
<p>As writer <a href="https://www.erinspencerwrites.com/">Erin Spencer</a> shares in <em>The New York Times</em> (<em><a href="https://www.nytimes.com/2021/03/29/us/womens-history-month-march.html">In Her Words</a></em>, March 29, 2021.), &#8220;The pandemic, racial reckonings, economic hardship and a next-to-impossible year have made this March particularly fraught.&#8221; Her words resonate with us that in spite of such an unprecedented year, we are still facing so many challenges that affect us both personally and as a Nation.</p>
<p><a href="https://patrissecullors.com/">Patrisse Cullors</a>, a founder of the <a href="https://blacklivesmatter.com/">Black Lives Matter</a> movement commented about Women’s History Month, saying “We celebrate despite the obstacles we face.” And, we couldn&#8217;t agree more.</p>
<p><strong>We will continue shining our Talentstar Spotlight on remarkable women (and men).</strong></p>
<p>Today, we&#8217;re featuring my great-grandmother <strong>Laura Elizabeth Coons Cutler</strong>, who was born in San Leandro CA, on the east side of the San Francisco Bay. Her family was in the first large group of American immigrants to Northern California, coming by ship to San Francisco in 1846.</p>
<p>Her mother&#8217;s family (Goodwin) were pioneers, traveling from New York City to San Francisco on the <a href="https://www.maritimeheritage.org/passengers/br073146.htm" target="_blank" rel="noopener">Ship Brooklyn,</a> led by <a href="https://en.wikipedia.org/wiki/Samuel_Brannan" target="_blank" rel="noopener">Samuel Brannan</a>. At that time, my great-grandmother&#8217;s mother (Emerette Goodwin) was a young girl. When the passengers boarded the ship in February 1846, they didn&#8217;t know whether San Francisco would still be in Mexican hands or under American jurisdiction. In May 1846, as they were en route, the U.S. declared war on Mexico. My great-grandmother&#8217;s grandmother (Laura Hotchkiss Goodwin) died on the journey and was buried on Más a Tierra Island*, outside of Santiago, Chile, where the ship stopped to take on supplies.</p>
<p style="padding-left: 40px;">*In 1966, the Chilean government renamed the island &#8220;Robinson Crusoe Island,&#8221; to reflect the literary connection to the novel by Daniel Defoe (1719), inspired by Alexander Selkirk, a marooned sailor who lived there in the early 1700s.</p>
<p>In June 1846, the American settlers in California staged the Bear Flag Revolt, declaring the California Republic. U.S. military forces took control. The ship arrived in San Francisco on July 31, 1846, which was under the American rule. With 238 passengers, the newcomers doubled the population of the sparsely settled  San Francisco peninsula and proceeded to build communities on both sides of the San Francisco Bay, as well as San Bernadino (as a stopping point along a route from California to Las Vegas and then to Utah). They established the first English-speaking school, the first bank, the first library, and San Francisco&#8217;s first newspaper, The California Star, printed by Sam Brannan. By 1847, California was under U.S. occupation, and it became a state in September 1850.</p>
<p>My great-grandmother&#8217;s grandfather (Isaac Goodwin) was among the men who discovered gold at Sutter&#8217;s Mill. Her father (William Coons) had come to California for the Gold Rush, after serving as a soldier in the Mexican War; he was an actual 49er who mined for gold. As a child, she lost both of her parents, and her grandfather took her overland to Salt Lake City, where she later married an English emigrant (<a href="https://www.lehi-ut.gov/wp-content/uploads/2013/06/ThomasR.CutlerCentennialBiography.pdf" target="_blank" rel="noopener">Thomas Robinson Cutler</a>) who became President of Utah-Idaho Sugar.</p>
<p><em>Image: Marjanne Pearson&#8217;s great-grandmother <strong>Laura Elizabeth Coons Cutler</strong> (front row, middle) and her daughters. Marjanne&#8217;s grandmother Laura Edith Cutler (back row, second from the right) is shown together with her mother and sisters in Salt Lake City, 1908. </em></p>
<p>&nbsp;</p>
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		<title>A Celebration of Marketers</title>
		<link>https://talentstar2025.com/spotlight/a-celebration-of-marketers/</link>
		
		<dc:creator><![CDATA[Marjanne Pearson]]></dc:creator>
		<pubDate>Fri, 19 Mar 2021 04:03:17 +0000</pubDate>
				<category><![CDATA[Professional Services]]></category>
		<category><![CDATA[#a+d]]></category>
		<category><![CDATA[#aecindustry]]></category>
		<category><![CDATA[#architecture]]></category>
		<category><![CDATA[#businessdevelopment]]></category>
		<category><![CDATA[#collaboration]]></category>
		<category><![CDATA[#communications]]></category>
		<category><![CDATA[#design]]></category>
		<category><![CDATA[#leadership]]></category>
		<category><![CDATA[#management]]></category>
		<category><![CDATA[#marketing]]></category>
		<category><![CDATA[#professionalservices]]></category>
		<category><![CDATA[#smps]]></category>
		<category><![CDATA[#strategy]]></category>
		<category><![CDATA[#weldcoxe]]></category>
		<guid isPermaLink="false">https://talentstar2025.com/?p=2421</guid>

					<description><![CDATA[As a coda to our recent stories about Weld Coxe and SMPS, let us all celebrate the tremendous evolution that has occurred within our professional over the past four decades. In a 1973 survey of more than half of ENR's Top 200 firms, only six companies reported having full-time marketers on staff. Today, SMPS is the network for more than 7,000 marketing and business development professionals representing 3,250 firms in the architecture, engineering, planning, interior design, construction, and specialty consulting business throughout the USA and Canada.]]></description>
										<content:encoded><![CDATA[<p>In 2014, <a href="https://www.linkedin.com/in/newvoodou/" target="_blank" rel="noopener">Nancy Egan, FSMPS,</a> wrote in a feature story about the 40th anniversary of <a href="https://smps.org" target="_blank" rel="noopener">SMPS — The Society for Marketing Professional Services</a>.</p>
<p>&#8220;Decades before <a href="https://sethgodin.com" target="_blank" rel="noopener">Seth Godin</a> talked about finding your tribe, an intrepid group, united by their unlikely roles as marketers in professional services firms, came together in a series of meetings that led to the founding of SMPS&#8230;.</p>
<p>&#8220;There were firms that had marketers or BD people&#8230;.But these firms were the exception. <a href="https://www.linkedin.com/in/diane-creel-b9080615/" target="_blank" rel="noopener">Diane Creel, FSMPS,</a> recalls that when she wrote her master&#8217;s thesis on marketing professional services in 1973, she surveyed more than 100 of <a href="https://enr.com" target="_blank" rel="noopener">Engineering News-Record</a>&#8216;s Top 200 firms, and only six companies reported having full-time marketers on staff.</p>
<p>&#8220;&#8230;Bolstered by research like Creel&#8217;s, and with <a href="https://talentstar2025.com/spotlight/weld-coxe-tribute/" target="_blank" rel="noopener">Weld Coxe&#8217;s</a> book, <em>Marketing Architectural and Engineering Services</em> in hand, they recognized the potential for a new, legitimate profession, and SMPS became their platform.&#8221;</p>
<p>As the coda to our recent stories about Weld Coxe and SMPS, let us all celebrate the tremendous evolution that has occurred within our profession over the past four decades.</p>
<div id="attachment_2426" style="width: 242px" class="wp-caption alignnone"><img decoding="async" aria-describedby="caption-attachment-2426" class="wp-image-2426 size-medium" src="https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-232x300.png" alt="smps-aug-2014" width="232" height="300" srcset="https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-200x259.png 200w, https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-232x300.png 232w, https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-400x518.png 400w, https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-600x778.png 600w, https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-768x995.png 768w, https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-790x1024.png 790w, https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-800x1037.png 800w, https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-1185x1536.png 1185w, https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-1200x1555.png 1200w, https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014-1580x2048.png 1580w, https://talentstar2025.com/wp-content/uploads/2021/03/SMPS-August-2014.png 1744w" sizes="(max-width: 232px) 100vw, 232px" /><p id="caption-attachment-2426" class="wp-caption-text">Looking Back: SMPS at 40 | SMPS Marketer | August 2014</p></div>
<p><a class="button" href="https://talentstar2025.com/wp-content/uploads/2021/03/SMPS_Marketer_Aug2014_SMPS-40.pdf">DOWNLOAD »</a></p>
<p>Enjoy this collection of articles about who, what, where, when, why, and how this happened —</p>
<p><em>• Looking Back: SMPS at 40</em> – Nancy Egan, FSMPS</p>
<p><em>• The Great Debate: What Marketing Really Costs – </em>Liz Quebe, FSMPS</p>
<p><em>• &#8220;From Two-page Newsletter to Award-winning Journal: The Story of Marketer&#8221;</em> – Randle Pollock, FSMPS</p>
<p><em>• The Cusp of Change</em> – Marjanne Pearson and Robert W. Nilsson</p>
<p><em>• Retired Construction Executive/Marketer/Veteran [Bob Nilsson] Enlists Wounded Vets in New Careers</em>– Pauline Harris</p>
<p>&nbsp;</p>
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		<title>A Constellation of Leadership</title>
		<link>https://talentstar2025.com/spotlight/constellation-leadership/</link>
		
		<dc:creator><![CDATA[Marjanne Pearson]]></dc:creator>
		<pubDate>Wed, 10 Mar 2021 09:45:34 +0000</pubDate>
				<category><![CDATA[Women in Design]]></category>
		<category><![CDATA[#a+d]]></category>
		<category><![CDATA[#aecindustry]]></category>
		<category><![CDATA[#aia]]></category>
		<category><![CDATA[#architecture]]></category>
		<category><![CDATA[#collaboration]]></category>
		<category><![CDATA[#design]]></category>
		<category><![CDATA[#engineering]]></category>
		<category><![CDATA[#interiordesign]]></category>
		<category><![CDATA[#leadership]]></category>
		<category><![CDATA[#management]]></category>
		<category><![CDATA[#professionalservices]]></category>
		<category><![CDATA[#strategy]]></category>
		<category><![CDATA[#sustainability]]></category>
		<category><![CDATA[#womenindesign]]></category>
		<category><![CDATA[#womenshistorymonth]]></category>
		<guid isPermaLink="false">https://talentstar2025.com/?p=2347</guid>

					<description><![CDATA[As part of #WomensHistoryMonth, I'm shining a spotlight on a constellation of women in leadership roles in architecture and design. Kudos to Alan Chimacoff and his photograph, Light Game 7.]]></description>
										<content:encoded><![CDATA[<p>In December 2018, in response to <a href="https://www.nytimes.com/2018/12/15/opinion/sunday/women-architects.html" target="_blank" rel="noopener">Allison Arieff&#8217;s opinion article in the New York Times</a>, and <a href="https://www.archpaper.com/2018/12/madame-architect-op-ed/" target="_blank" rel="noopener">Julia Gamolina&#8217;s reply in The Architect&#8217;s Newspaper</a> — and <a href="https://talentstar2025.com/spotlight/payattention/">my additional comments</a> — I published my own list of women in leadership roles in architecture and design. It wasn&#8217;t a complete list, but it was illustrative.</p>
<p>Today, I&#8217;m updating the list — a group that includes female friends and colleagues in the world of architecture and design — all of whom I&#8217;ve met over the past 30+ years and who I admire for their brilliance and leadership.</p>
<h4>ARCHITECTURE</h4>
<p><a href="https://talentstar2025.com/wp-content/uploads/2019/01/shagufta_anurag_250.jpg"><img decoding="async" class="size-full wp-image-2045" src="https://talentstar2025.com/wp-content/uploads/2019/01/shagufta_anurag_250.jpg" alt="" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/01/shagufta_anurag_250-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/01/shagufta_anurag_250-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/01/shagufta_anurag_250-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/01/shagufta_anurag_250.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
</a> <a href="https://www.linkedin.com/in/shagufta-anurag-524970a3/" target="_blank" rel="noopener"><strong>Shagufta Anurag</strong></a><br />
Founder Space Matrix International<br />
Co-Founder Livspace<br />
<a href="https://www.saltmine.com/company/" target="_blank" rel="noopener">Founder + CEO Saltmine</a></p>
<p>I met Shagu in 2014, when I began consulting with Space Matrix International, based in Singapore with offices throughout Asia. She is a remarkable leader and entrepreneur who, within the past 20 years, has built three significant companies within the design industry. She was recently profiled in our feature article, <a href="https://talentstar2025.com/wp-content/uploads/2021/02/SMPS-Dec-2020-Saltmine.png" target="_blank" rel="noopener">Eyes on the Future: Making Big Moves</a>.</p>
<p><a href="https://talentstar2025.com/wp-content/uploads/2019/01/jill_bergman_250.jpg"><img decoding="async" class="wp-image-2042 size-full" src="https://talentstar2025.com/wp-content/uploads/2019/01/jill_bergman_250.jpg" alt="" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/01/jill_bergman_250-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/01/jill_bergman_250-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/01/jill_bergman_250-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/01/jill_bergman_250.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
</a> <a href="https://www.linkedin.com/in/jillbergman/" target="_blank" rel="noopener"><strong>Jill Bergman, AIA, ACHA, LEED AP, EDAC</strong></a><br />
VP + Healthcare Principal<br />
<a href="https://www.hdrinc.com/person/jill-bergman" target="_blank" rel="noopener">HDR, San Francisco CA</a></p>
<p>I met Jill Bergman in 2004, when she joined CannonDesign in San Francisco as a healthcare planner. She was most deservingly recognized as an honoree in the 2008 BD+C 40 Under 40 list. Today, she is a principal with HDR, which she joined in 2015. She is a wonderful person who takes work seriously while enjoying her life, family, and friends.</p>
<p><a href="https://talentstar2025.com/wp-content/uploads/2019/01/hok-anne-fletcher-250.jpg"><img decoding="async" class="alignnone wp-image-2382 size-full" src="https://talentstar2025.com/wp-content/uploads/2021/03/Annie-Chu-Headshot_AIA-LA-Home-Tour-250.jpg" alt="annie-chu-architect-chu-gooding" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2021/03/Annie-Chu-Headshot_AIA-LA-Home-Tour-250-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2021/03/Annie-Chu-Headshot_AIA-LA-Home-Tour-250-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2021/03/Annie-Chu-Headshot_AIA-LA-Home-Tour-250-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2021/03/Annie-Chu-Headshot_AIA-LA-Home-Tour-250.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
</a> <a href="https://www.linkedin.com/in/annie-chu-faia/" target="_blank" rel="noopener"><strong>Annie Chu, FAIA, IIDA</strong></a><br />
Founding Principal<br />
<a href="https://www.chugooding.com/" target="_blank" rel="noopener">Chu Gooding, Los Angeles CA</a></p>
<p>As I recall, about 30 years ago, Annie and her husband, <a href="https://www.linkedin.com/in/rick-gooding-b7574712/" target="_blank" rel="noopener">Rick Gooding</a>, were on the &#8220;101 New Blood List&#8221; of participants selected for an exhibit at the new <a href="https://aplusd.org/" target="_blank" rel="noopener">Architecture and Design Museum in Los Angeles.</a> I reached out to her, and in her inimitable style, Annie was happy to learn more about me and what I was doing. We&#8217;ve been friends ever since. Annie has become known for her work as an architect, interior designer, educator, and advocate in the civic and professional realms. In 2014, she received the IIDA Leadership Award of Excellence, and in 2016, she was elevated to Fellowship in the AIA. AIA/LA also recognized her with the distinguished Presidential Honoree Educator Award.</p>
<p><a href="https://talentstar2025.com/wp-content/uploads/2019/01/hok-anne-fletcher-250.jpg"><img decoding="async" class="size-full wp-image-2041" src="https://talentstar2025.com/wp-content/uploads/2019/01/hok-anne-fletcher-250.jpg" alt="" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/01/hok-anne-fletcher-250-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/01/hok-anne-fletcher-250-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/01/hok-anne-fletcher-250-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/01/hok-anne-fletcher-250.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /></a></p>
<p><a href="https://www.linkedin.com/in/annemfletcher/" target="_blank" rel="noopener"><strong>Anne Fletcher, AIA, LEED AP</strong></a><br />
Managing Principal<br />
<a href="https://www.hok.com/people/leadership/view/anne-fletcher/" target="_blank" rel="noopener">HOK, Los Angeles CA</a></p>
<p>HOK has been one of our clients since 1990. We began working with Anne when she became Managing Principal of their Los Angeles office. Under her leadership, HOK LA was honored by AIA California with their <a href="https://www.hok.com/news/2019-02/aia-california-honors-hok-with-2019-firm-award/" target="_blank" rel="noopener">2019 Firm Award</a>. Today, Anne is featured in an HOK Q+A in which she <a href="https://www.hok.com/news/2021-03/anne-fletcher-challenges-architectures-gentlemens-profession-reputation/" target="_blank" rel="noopener">Challenges Architecture&#8217;s &#8216;Gentlemen&#8217;s Profession&#8217; Reputation</a>.</p>
<p><a href="https://talentstar2025.com/wp-content/uploads/2019/01/julia_gamolina_250_crop.jpg"><img decoding="async" class="size-full wp-image-2048" src="https://talentstar2025.com/wp-content/uploads/2019/01/julia_gamolina_250_crop.jpg" alt="" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/01/julia_gamolina_250_crop-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/01/julia_gamolina_250_crop-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/01/julia_gamolina_250_crop-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/01/julia_gamolina_250_crop.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
</a> <a href="https://www.linkedin.com/in/julia-gamolina-assoc-aia-a74ba514/" target="_blank" rel="noopener"><strong>Julia Gamolina</strong></a><br />
<a href="https://www.madamearchitect.org" target="_blank" rel="noopener">Founder + Editor, Madame Architect</a><br />
<a href="https://trahanarchitects.com/people/julia-gamolina/" target="_blank" rel="noopener">Director of Strategy, Trahan Architects NYC</a></p>
<p>I met Julia as a result of her <a href="https://talentstar2025.com/spotlight/payattention/" target="_blank" rel="noopener">2018 op-ed piece in The Archinect&#8217;s Newspaper</a>. She was introduced by the wonderful <a href="https://www.linkedin.com/in/brien-mcdaniel-37b6294/" target="_blank" rel="noopener">Brien McDaniel</a>, who worked with her at FXCollaborative. (Since then, Julia has joined Trahan Architects as Director of Strategy.) I &#8220;paid it forward&#8221; by introducing her to Michelle Wempe (scroll down) who has asked Julia to participate in several academic programs at Kansas State University, where Julia is always enthusiastically received.</p>
<p><a href="https://talentstar2025.com/wp-content/uploads/2019/01/ruth_gless_faia_250.jpg"><img decoding="async" class="size-full wp-image-2044" src="https://talentstar2025.com/wp-content/uploads/2019/01/ruth_gless_faia_250.jpg" alt="" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/01/ruth_gless_faia_250-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/01/ruth_gless_faia_250-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/01/ruth_gless_faia_250-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/01/ruth_gless_faia_250.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
</a> <a href="https://www.ruthglessartist.com/about-the-artist" target="_blank" rel="noopener"><strong>Ruth Gless, FAIA</strong></a><br />
Managing Principal<br />
<a href="http://lincolnstreet.com" target="_blank" rel="noopener">Lincoln Street Studio, Columbus OH</a></p>
<p>For more information about Ruth, see <a href="https://talentstar2025.com/spotlight/ruth-gless-2021/" target="_blank" rel="noopener">An Architect Who Paints</a>.</p>
<p><img decoding="async" class="alignnone wp-image-2383 size-full" src="https://talentstar2025.com/wp-content/uploads/2021/03/people_mah-jean_01-250-bw.jpg" alt="jean-mah-perkinswill" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2021/03/people_mah-jean_01-250-bw-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2021/03/people_mah-jean_01-250-bw-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2021/03/people_mah-jean_01-250-bw-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2021/03/people_mah-jean_01-250-bw.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
<a href="https://www.linkedin.com/in/jean-mah-0257706/" target="_blank" rel="noopener"><strong>Jean Mah, FAIA, FACHA, LEED AP</strong><br />
</a> Principal, Health<br />
<a href="https://perkinswill.com/person/jean-mah/" target="_blank" rel="noopener">Perkins&amp;Will, Los Angeles CA</a></p>
<p>Ruth Gless introduced me to Jean in 1992. In 1994, Jean was one of the six principals who opened the Perkins &amp; Will office in Los Angeles. Interestingly, three of the six were women — Jean, as well as <a href="https://www.linkedin.com/in/amy-yurko/" target="_blank" rel="noopener">Amy Yurko</a> and <a href="https://www.linkedin.com/in/phyllis-dubinsky-aa25815/" target="_blank" rel="noopener">Phyllis Dubinsky</a>. We began working together, creating a stronger leadership framework for that office. Jean is a strong leader and advocate, with an encyclopedic knowledge of healthcare and a wicked sense of humor.</p>
<h4>INTERIOR DESIGN</h4>
<p><img decoding="async" class="alignnone size-full wp-image-2368" src="https://talentstar2025.com/wp-content/uploads/2019/12/BAMO-Pamela-Babey-250-1.jpg" alt="pamela-babey-bamo" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/12/BAMO-Pamela-Babey-250-1-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/12/BAMO-Pamela-Babey-250-1-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/12/BAMO-Pamela-Babey-250-1-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/12/BAMO-Pamela-Babey-250-1.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
<a href="https://www.linkedin.com/in/pamela-babey-0030a910/" target="_blank" rel="noopener"><strong>Pamela Babey</strong></a><br />
Founding Principal<br />
<a href="https://bamo.com" target="_blank" rel="noopener">BAMO, San Francisco CA</a></p>
<p>Pamela and I met at SOM SF, in the beginning our careers. We both had the great good fortune to work with <a href="https://talentstar2025.com/spotlight/international-womens-day-a-tribute-to-margo-grant-walsh-and-olive-chadeayne-aia/">Margo Grant (Walsh)</a> and <a href="https://www.bamo.com/blog/charles-pfister-mentor-and-friend/" target="_blank" rel="noopener">Charles Pfister</a>, the leaders of the interior design department. She and David Moulton, Michael Booth, and Gerry Jue continued working with Charlie until he died, and in 1992, they  founded BAMO. Last year, Michelle Wempe (scroll down) initiated a new course at KSU on The History of Women in Design, and Pamela was the final presenter — literally, the icing on the cake.</p>
<p><img decoding="async" class="alignnone wp-image-2362 size-full" src="https://talentstar2025.com/wp-content/uploads/2019/12/Lisa-Bottom.jpg" alt="lisa-bottom" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/12/Lisa-Bottom-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/12/Lisa-Bottom-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/12/Lisa-Bottom-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/12/Lisa-Bottom.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
<a href="https://www.linkedin.com/in/lisa-bottom-4161052/" target="_blank" rel="noopener"><strong>Lisa Bottom</strong></a><br />
Vice President<br />
<a href="https://aecom.com" target="_blank" rel="noopener">AECOM, San Francisco CA</a></p>
<p>I met Lisa in 1989, but we became good friends in 1995, when I became an advisor to her design firm, Bottom Duvivier. She and John Duvivier joined Gensler SF in 2005, and after 12 years as a principal and practice leader, she joined AECOM to lead the Corporate Market Sector in Building+Places. Whether talking about design or singing Handel&#8217;s <em>Messiah</em>, we always have a wonderful time, filled with joy and laughter.</p>
<p><a href="https://talentstar2025.com/wp-content/uploads/2019/01/michelle_headshot_250.jpg"><img decoding="async" class="size-full wp-image-2046" src="https://talentstar2025.com/wp-content/uploads/2019/01/michelle_headshot_250.jpg" alt="" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/01/michelle_headshot_250-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/01/michelle_headshot_250-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/01/michelle_headshot_250-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/01/michelle_headshot_250.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
</a> <a href="https://www.linkedin.com/in/michellewempe/" target="_blank" rel="noopener"><strong>Michelle Wempe, AIA Associate, IDEC, IIDA</strong></a><br />
<a href="https://www.zumaooh.com" target="_blank" rel="noopener">Founder zumaooh®, San Francisco CA</a><br />
<a href="https://apdesign.k-state.edu/about/faculty-staff/wempe/index.html" target="_blank" rel="noopener">Professor of Practice, Kansas State University</a><br />
Principal, Talentstar, Inc.</p>
<p>Michelle joined us at Talentstar in 1998, introduced by Lisa Bottom. She is an exceptional designer and mentor who has continued to focus on design within her own design practice and as an advocate for design education. In 2018, she became a Professor of Practice at KSU, sharing her love and talent for design, along with her extensive knowledge and true wisdom. She is a wonderful person, and a very dear friend and colleague.</p>
<p><a href="https://talentstar2025.com/wp-content/uploads/2019/01/cat_lindsay_250.jpg"><img decoding="async" class="size-full wp-image-2040" src="https://talentstar2025.com/wp-content/uploads/2019/01/cat_lindsay_250.jpg" alt="" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/01/cat_lindsay_250-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/01/cat_lindsay_250-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/01/cat_lindsay_250-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/01/cat_lindsay_250.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
</a> <a href="https://www.linkedin.com/in/catmlindsay/" target="_blank" rel="noopener"><strong>Cat Lindsay</strong></a><br />
Executive Director, WarnerMedia<br />
<a href="http://www.lnarchitecture.com" target="_blank" rel="noopener">Principal, Lindsay Newman, NYC</a></p>
<p>Cat is a brilliant designer, as well as my most wonderful cousin — actually second cousin once removed. We think we met when she was quite young, but we met formally after her architect husband, <a href="https://www.linkedin.com/in/john-newman-48467111/" target="_blank" rel="noopener">John Newman</a>, participated in our Harvard GSD ExecEd course in 1997. After honing her design skills at SOM and Gensler, she spent three years as Head of Workplace and Design at WarnerMedia in NYC. Today, Cat is once more leading the design firm that she and her husband created. She, too, was a guest speaker in the KSU course on The History of Women in Design.</p>
<p><a href="https://talentstar2025.com/wp-content/uploads/2019/01/cat_lindsay_250.jpg"><img decoding="async" class="alignnone wp-image-2369 size-full" src="https://talentstar2025.com/wp-content/uploads/2019/12/linda_headshot_250.jpg" alt="linda-wallack-tokocreative" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/12/linda_headshot_250-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/12/linda_headshot_250-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/12/linda_headshot_250-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/12/linda_headshot_250.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
</a> <a href="https://www.linkedin.com/in/linda-wallack-1560a51/" target="_blank" rel="noopener"><strong>Linda Wallack</strong></a><br />
The Hello Authority at TOKOcreative<br />
Principal Connector, Talentstar, Inc.</p>
<p>Linda defies description. We met in 1999, at the beginning of the dot.com era, when she was President and Owner of CleverSpin — a collective of design thinkers who shaped ideas into space, technology, and graphic experiences. She is an interior designer, a strategic thinker, an expert in marketing communications, and a change agent — a catalyst for creative alliances and opportunities. Today, she is also one of my wonderful partners and a dear friend.</p>
<h4>ENGINEERING</h4>
<p><a href="https://talentstar2025.com/wp-content/uploads/2019/01/kirsten_ritchie_250.jpg"><img decoding="async" class="size-full wp-image-2043" src="https://talentstar2025.com/wp-content/uploads/2019/01/kirsten_ritchie_250.jpg" alt="" width="250" height="250" srcset="https://talentstar2025.com/wp-content/uploads/2019/01/kirsten_ritchie_250-66x66.jpg 66w, https://talentstar2025.com/wp-content/uploads/2019/01/kirsten_ritchie_250-150x150.jpg 150w, https://talentstar2025.com/wp-content/uploads/2019/01/kirsten_ritchie_250-200x200.jpg 200w, https://talentstar2025.com/wp-content/uploads/2019/01/kirsten_ritchie_250.jpg 250w" sizes="(max-width: 250px) 100vw, 250px" /><br />
</a> <a href="https://www.linkedin.com/in/kirsten-ritchie/" target="_blank" rel="noopener"><strong>Kirsten Ritchie, PE, LEED AP OM</strong></a><br />
Director of Sustainable Design<br />
<a href="https://www.gensler.com/people/kirsten-ritchie" target="_blank" rel="noopener">Gensler, San Francisco CA</a></p>
<p>Almost everything I know about sustainability is due to Kirsten, who has been working in that industry for her entire career. Introduced by mutual friends, we bonded when I moved to Oakland and lived only a few minutes away from her and her family. In 2006, I introduced her to <a href="https://www.linkedin.com/in/daniel-w-winey-faia-iida-leed-bd-c-756b82/" target="_blank" rel="noopener">Dan Winey</a> at Gensler, and she has been there ever since, serving as an advocate, advisor, champion, and colleague. She has the sunniest disposition of anyone I know, with a natural curiosity and love of life. She is helping all of us create a better world.</p>
<p>For more information:</p>
<ul>
<li>Shagufta Anurag and Saltmine — <em><a href="https://talentstar2025.com/wp-content/uploads/2020/12/SMPS-Marketer-Dec-2020-Big-Moves.pdf" target="_blank" rel="noopener">Eyes on the Future: Making Big Moves</a></em></li>
<li>Ruth Gless — <em><a href="https://talentstar2025.com/spotlight/ruth-gless-2021/">An Architect Who Paints</a></em></li>
</ul>
<p>Photography Credit:<br />
Kudos to <a href="https://chimacoff.com" target="_blank" rel="noopener">Alan Chimacoff</a> and his photograph, <em>Light Game 7</em>.<br />
© 2021 &#8211; Alan Chimacoff, Photography, Princeton NJ. All rights reserved.</p>
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		<title>#PayAttention</title>
		<link>https://talentstar2025.com/spotlight/payattention/</link>
		
		<dc:creator><![CDATA[Marjanne Pearson]]></dc:creator>
		<pubDate>Sun, 01 Dec 2019 03:54:58 +0000</pubDate>
				<category><![CDATA[Women in Design]]></category>
		<category><![CDATA[#a+d]]></category>
		<category><![CDATA[#aecindustry]]></category>
		<category><![CDATA[#aia]]></category>
		<category><![CDATA[#architecture]]></category>
		<category><![CDATA[#collaboration]]></category>
		<category><![CDATA[#communications]]></category>
		<category><![CDATA[#design]]></category>
		<category><![CDATA[#interiordesign]]></category>
		<category><![CDATA[#leadership]]></category>
		<category><![CDATA[#management]]></category>
		<category><![CDATA[#professionalservices]]></category>
		<category><![CDATA[#strategy]]></category>
		<category><![CDATA[#womenindesign]]></category>
		<category><![CDATA[#womenshistorymonth]]></category>
		<guid isPermaLink="false">https://talentstar2025.com/?p=2343</guid>

					<description><![CDATA[In December 2018, in the New York Times Opinion Section, Allison Arieff asked, "Where Are All the Female Architects?" In The Architect's Newspaper, Julia Gamolina said, "We're right here."]]></description>
										<content:encoded><![CDATA[<p><a href="https://archpaper.com/2018/12/madame-architect-op-ed/" target="_blank" rel="noopener noreferrer"><strong>Stop asking where all the female architects are; we&#8217;re right here</strong></a></p>
<p>by Julia Gamolina • <em>The Architect&#8217;s Newspaper</em> • December 21, 2018</p>
<p>In December 2018, in the <a href="https://www.nytimes.com/2018/12/15/opinion/sunday/women-architects.html" target="_blank" rel="noopener"><em>New York Times</em> Opinion Section</a>, Allison Arieff asked, &#8220;Where Are All the Female Architects?&#8221;</p>
<p>In <a href="https://www.archpaper.com/2018/12/madame-architect-op-ed/" target="_blank" rel="noopener"><em>The Architect&#8217;s Newspaper</em></a>, Julia Gamolina, the founder and editor of <a href="https://madamearchitect.org" target="_blank" rel="noopener">Madame Architect</a>, said, &#8220;We&#8217;re right here.&#8221;</p>
<p>Ms. Gamolina said, &#8220;Instead of asking &#8216;Where are these women?&#8217; start writing about them and telling their unique stories.&#8221; Which is exactly what she has done in Madame Architect, and what she encourages more of us to do.</p>
<p>Brava!</p>
<p>I had neglected to reply to Ms. Arieff&#8217;s original article, but I took the opportunity to post my comments to Ms. Gamolina&#8217;s article in ArchPaper —</p>
<p style="padding-left: 30px;">I was excited when Julia Gamolina began publishing <a href="https://madamearchitect.org" target="_blank" rel="noopener"><em>Madame Architect</em></a>, and I&#8217;m delighted to know about some of the other platforms that are focused on women in architecture. I am also delighted when someone like Anne Fletcher is <a href="https://www.hok.com/news/2017-10/hok-appoints-anne-fletcher-to-lead-los-angeles-office/" target="_blank" rel="noopener">recognized by her firm</a> and is promoted to a significant leadership role. (Anne recently relocated from HOK NYC to become Managing Principal of their Los Angeles practice.)</p>
<p style="padding-left: 30px;">In 1991, <em>Architecture</em> magazine (yes, <em>Architecture</em>), published an <a href="https://talentstar2025.com/wp-content/uploads/2021/03/Architecture-1991-10-Women-in-Corp-Firms.pdf" target="_blank" rel="noopener">article</a> about women in &#8220;corporate&#8221; architectural firms. There was a very short list (8). That article about design firm leadership would be quite different today. But there&#8217;s a much bigger story.</p>
<p style="padding-left: 30px;">There is still a very high percentage — perhaps 75% — of &#8220;small firms&#8221; (15 or fewer employees) represented by members of AIA, and there&#8217;s no doubt that many of those firm leaders are women. But what has changed dramatically is the number (and proportion) of women who are not only employed by larger firms, but who have moved and are moving into leadership and executive leadership roles in those firms, not just in design. <a href="https://shepleybulfinch.com/people/carole-wedge/" target="_blank" rel="noopener noreferrer">Carole Wedge</a> commented here, and she and her firm are excellent examples; however, they are definitely not alone. Although there continue to be firms with an abundance of male faces on their &#8220;leadership&#8221; webpages, there are thousands of women in leadership roles at the highest levels of architectural practice, and they have a huge impact on the future of the corporate, commercial, institutional, and residential sectors within our built environment.</p>
<p style="padding-left: 30px;">As management consultants, my partners and I work with our clients to help them create roadmaps for the future. Part of that is understanding the complex responsibility of leadership at all levels of the organization, as well as the combination of talents and points of view that are necessary to achieve success.</p>
<p style="padding-left: 30px;">On the recruiting side of our business, we have the opportunity to speak with people who are able to bring new dimensions to existing and developmental roles within our clients&#8217; firms. For the past 30 years, we have intentionally reached out to women and others whose voices, intellect, and experience will make a difference.</p>
<p style="padding-left: 30px;">There have been many published articles in the business world about the value of having women at the highest levels of leadership. California has become the first state to <a href="https://www.npr.org/2018/10/01/653318005/california-becomes-1st-state-to-require-women-on-corporate-boards?fbclid=IwAR0xbaicyUAygNz29o55oaaIfW-NJfV9BSOHAyirBVlBbZqNnD92v8BDbgo" target="_blank" rel="noopener noreferrer">require</a> women on corporate boards of publicly traded companies.</p>
<p style="padding-left: 30px;">Our world is changing. We are facing a future filled with uncertainty and disruption. I predict that the design firms that succeed will have a breadth of diversity among their leadership that will allow them to think differently about themselves, their clients, and their world.</p>
<p>Each of us has the opportunity to make a huge difference to so many people every day, whether personally or professionally. For more information about Talentstar, please visit our <a href="https://talentstar2025.com/about/" target="_blank" rel="noopener noreferrer">ABOUT page</a>.</p>
<h5>~ Marjanne Pearson, Founder + Chief</h5>
<h5>Update – March 2021:</h5>
<ul>
<li>Julia Gamolina is currently Director of Strategy with <a href="https://trahanarchitects.com" target="_blank" rel="noopener">Trahan Architects</a> in NYC.</li>
<li>Ruth Gless provided a copy of the October 1991 <a href="https://talentstar2025.com/wp-content/uploads/2021/03/Women-in-Corporate-Firms-ARCH-Oct-1991.pdf" target="_blank" rel="noopener">article</a> in <em>Architecture</em>, and details about the article have been updated.</li>
<li>The <a href="https://www.architectmagazine.com/practice/aia-2019-womens-leadership-summit-broke-records-and-norms_o" target="_blank" rel="noopener">AIA Women&#8217;s Leadership Summit,</a> held in September 2019, broke records and norms, with more than 750 architects and designers at the biennial event.</li>
<li>Photograph by Joe Szurszewski, published with the article on the AIA Women&#8217;s Leadership Summit.</li>
</ul>
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